How to Write Good and Bad Blog Post Titles

I’ve been blogging for over 5 years, and after writing nearly 200+ articles and blog post titles, I’ve developed a high-value niche audience of over 7,000+ blog subscribers and 67,000+ Twitter followers. This journey has been a rollercoaster of learning experiences, teaching me what works and what doesn’t when it comes to grabbing readers’ attention.

Through trial and error, I’ve honed my skills in crafting compelling titles that not only pique curiosity but also drive engagement. In this guide, I’m excited to share the strategies and insights I’ve gathered along the way for writing titles that truly captivate your audience and make your content stand out in the digital landscape

My focus has been completely on writing about startups, devTools and writing for software developers.

Blog- TheAnkurTyagi

What Works and Doesn’t Work for Me and a Few Interesting Stats

  • It may surprise you to know that the most popular 10% of my blog posts drive over 300x the traffic of my average blog post.

It’s a classic “Power Law Distribution.”

  • One of the most important things about any blog post is its title and Yes “Blog titles matter

Take a stand! Make an argument.

Examples:

  • Async work is the future for techies.
  • Work-life balance is a myth.
  • Copying can work. But most people can’t pull it off.
  • How to do X…
  • Why I think Y is better…
  • 10 ways that X…

What Not to Do in Blog Post Titles

What happens when you don’t use the patterns like above?

Well, the most common case is that people write blog posts that are informative, and descriptive, but abstract.

Something like “Apple and their products” or “my startup product features” just sounds weak and boring, compared to “Apple makes amazing mobile” and “10 amazing features in my new side project.

And at the same time, every post you write should never be like:

  • “5 Ways to X”
  • “10 Ways to Y”

You’ll sound cheesy and shit influencers, nobody likes to read.

So there’s a fine line there.

5 Tips for Your Blog To Stand Out

  • A blog post’s title is as important as the content.
  • A good blog post title!= clickbait.
  • Writing a blog post is like building a product.
  • Refactor old blog post >> Writing a new post.
  • Add a CTA at the end and ask to join the email list.

Blogging Hot Tip

Blog titles are 80% of the work, but you write them as the very last thing but always keep this in mind Clickbait titles like “10 Ways You’re Getting Blogging Completely Wrong (Number 3 Will Shock You)” may work on Twitter Feeds, but not in Google search results.

They just don’t come up.

Basically, the trick is, don’t use your title to describe your content, use the title to trigger an emotional desire to read your content. Do it well, and every post will spread far and wide in your target community.

Conclusion

The initial years of blogging are boring.

“Despite very good writing, a blog would grow slowly. Big views would seem to be a distant dream.”

Few blog posts will work, and few don’t but the effect of writing kicks off only after a certain amount of time and then it picks up the momentum.

Patience and persistence are the key.

Want to Read More Interesting Posts on Blogging

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